// RESEARCH INTELLIGENCE
Game Growth Lab
Tactical guides for Unity mobile game development, Google Play ASO, retention, monetization, prototypes, and launch systems built for real studio growth.
Core vs Meta Loops: The Psychology of Engagement
Learn how core loops, meta loops, rewards, missions, and progression systems keep mobile players returning.
How Much Does It Cost to Build a Mobile Game in 2026?
A realistic mobile game development cost breakdown for prototypes, hyper-casual games, puzzle games, simulators, ASO, and launch.
Mobile Game Development Cost in 2026: Complete Pricing Guide
A practical 2026 cost guide for mobile game development, Unity prototypes, Android games, ASO, monetization, art, QA, publishing, and post-launch updates.
Unity vs Unreal for Mobile Games in 2026
A practical Unity vs Unreal comparison for mobile game development, Android performance, prototypes, hyper-casual games, 3D visuals, team size, and launch cost.
Mobile Game Retention Strategies: D1, D7 and LiveOps
Learn how to improve mobile game retention with onboarding, core loops, rewards, difficulty curves, LiveOps, analytics, ads, and ASO-aligned updates.
Rewarded Ads Best Practices for Mobile Games
A mobile game monetization guide for rewarded ads, interstitial timing, ad frequency, ARPDAU, retention, analytics events, and player-friendly ad design.
Google Play ASO Checklist for Mobile Games
A practical Google Play ASO checklist for game titles, short descriptions, long descriptions, screenshots, icons, ratings, privacy, app-ads.txt, and launch SEO.
// Need Strategy?
Turn research into a launch plan.
Use these guides to plan your Unity game, then scope the prototype, ASO, monetization, and Google Play release with Vexil Logic.