Scope first
We turn the brief into stages, risks, assets, platform targets, and a realistic first milestone.
Client project paths
Have a game idea or existing Unity project?
Send the stage, reference game, platform, and timeline.
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Launch / growthmobile game monetization consultantmobile game monetization strategyARPDAU calculator
// GAME_MONETIZATION
Mobile Game Monetization Consultant for Ads, IAP and LTV
Plan mobile game monetization with Vexil Logic: rewarded ads, IAP, ad frequency, ARPDAU, and LTV modeling, with retention and player experience in mind.
Vexil Logic Games helps mobile game teams plan monetization with rewarded ads, interstitial timing, IAP offers, remove-ads purchases, ARPDAU, LTV, CPI assumptions, analytics events, and retention checks so revenue improves without damaging player trust.
Service fit
Launch / growth
Cleaner store presence, monetization setup, tracked events, and next-update clarity.
Connected to the free Monetization Calculator
Retention-first monetization, not ad spam
Useful for games before launch or after early traction
Buyer match
Built around the client stage, not a generic service menu.
Live or launch-ready products that need store, revenue, or data systems.
06
Deliverables
05
Delivery steps
03
Next services
Build visible
The work moves through playable checkpoints so clients can judge progress from actual output.
Launch aware
Store readiness, analytics, monetization, QA, and handoff decisions are considered before release.
Delivery scope
What the client receives
The final package depends on the project brief and proposal. These are the outputs we can scope and review together.
Launch / growth
Production package, not loose tasks.
Review the agreed scope, playable build, release systems, and handoff at each milestone.
06Outputs
UnityCore
StoreReady
Decision guide
Compare the right next step before you spend.
The same buyer may need a prototype, implementation support, launch support, ASO, analytics, or LiveOps. This section helps route the enquiry to the strongest commercial path.
Decision 01
Request this scopeChoose this service when
Game owners and developers who need a revenue model that protects retention while improving ARPDAU and LTV.
Decision 02
Prototype pathChoose prototype first when
The core loop, controls, store promise, or monetization model still needs proof before full production budget is committed.
Decision 03
Launch pathChoose launch support when
The build already exists and the main risk is Google Play readiness, ASO, analytics, monetization, privacy, screenshots, or rollout planning.
Launch / growth
Production flow that keeps the result visible.
The work moves from first scope to inspectable output, technical checks, and release readiness.
Audit the game loop
We identify natural break points, reward moments, frustration risks, player intent, session length, and audience segments.
Choose the revenue model
We decide whether rewarded ads, interstitials, IAP, remove-ads, bundles, subscriptions, or hybrid monetization fit the game.
Model revenue scenarios
We estimate revenue with DAU, retention, ARPDAU, fill rate, eCPM, IAP conversion, CPI, and LTV assumptions.
Instrument the events
We define analytics events so ad exposure, purchase behavior, session depth, retention, and revenue can be judged together.
Measure and iterate
We compare revenue against retention and adjust ad frequency, rewards, offers, and economy balance based on player behavior.
Service fit
Where this service applies
These points define the product stage, technical boundary, and client requirements this service is designed to address.
Fit 01
Connected to the free Monetization Calculator
Fit 02
Retention-first monetization, not ad spam
Fit 03
Useful for games before launch or after early traction
Fit 04
Works for casual, puzzle, simulation, arcade, sports, and hybrid-casual mobile games
Fit 05
Connects monetization decisions to ASO, analytics, LiveOps, and Unity implementation tasks
Examples and resources
Public work and planning resources
Project pages show publicly inspectable work where available; tools and articles help clients understand scope before requesting an estimate.
Rewarded ads best practices
A guide to rewarded ad moments, interstitial timing, frequency caps, analytics events, ARPDAU, and LTV.
Search Console and lead tracking plan
A practical measurement plan connecting queries, pages, contact clicks, quote events, and content performance.
Monetization calculator
A free tool for modeling DAU, ARPDAU, fill rate, eCPM, IAP conversion, retention, and monthly revenue.
Mobile game retention strategies
Retention guidance for onboarding, rewards, LiveOps, ad timing, analytics, and post-launch updates.
Buyer FAQ
Questions before starting
Review scope, handoff, platform, and delivery requirements before requesting an estimate.
Should my game use ads or in-app purchases?
It depends on genre, retention, audience, and session design. Many mobile games use hybrid monetization with rewarded ads, interstitials, and selective IAP.
Can monetization hurt retention?
Yes. Poor ad timing can damage retention. Monetization should be planned around natural breaks, rewards, and player intent.
Do you calculate LTV and ARPDAU?
Yes. We can model ARPDAU, LTV, CPI thresholds, ad revenue, IAP revenue, and retention assumptions.
When should monetization be planned?
Monetization should be planned before launch because ad timing, reward value, analytics events, economy design, level length, and store positioning all affect each other.
Next service path
Related ways Vexil Logic can help
These routes help visitors continue from one specific service into the broader production offer.
Game ASO Services
Improve game visibility with ASO keyword research, icon testing, screenshots, metadata, localization, and conversion optimization.
Game LiveOps
Plan mobile game LiveOps with events, missions, updates, retention hooks, reward calendars, analytics, and post-launch content strategy.
Game Analytics
Set up mobile game analytics for retention, funnels, ad revenue, IAP, crashes, onboarding, level difficulty, and store growth decisions.
Service estimate
Ready to scope game monetization?
Send the current stage, target platform, reference games, timeline, and known blockers. The next step should be clear before production starts.