Scope first
We turn the brief into stages, risks, assets, platform targets, and a realistic first milestone.
Client project paths
Have a game idea or existing Unity project?
Send the stage, reference game, platform, and timeline.
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Launch / growthmobile game analyticsgame retention analyticsgame KPI dashboard
// GAME_ANALYTICS
Mobile Game Analytics Setup for Retention and Revenue
Set up mobile game analytics for retention, funnels, ad revenue, IAP, crashes, onboarding, level difficulty, and store growth decisions.
Vexil Logic Games defines mobile game analytics around decisions: onboarding clarity, retention, level difficulty, rewarded ads, interstitial timing, IAP, crashes, store conversion, LiveOps, and post-launch update priorities. The goal is not more dashboards; it is better production decisions.
Service fit
Launch / growth
Cleaner store presence, monetization setup, tracked events, and next-update clarity.
Connects game design decisions to measurable KPIs instead of generic vanity dashboards
Supports monetization, LiveOps, ASO, Search Console review, contact-event tracking, and launch planning
Useful before launch, during soft launch, after early user traffic arrives, or before a major update
Buyer match
Built around the client stage, not a generic service menu.
Live or launch-ready products that need store, revenue, or data systems.
05
Deliverables
04
Delivery steps
03
Next services
Build visible
The work moves through playable checkpoints so clients can judge progress from actual output.
Launch aware
Store readiness, analytics, monetization, QA, and handoff decisions are considered before release.
Delivery scope
What the client receives
The final package depends on the project brief and proposal. These are the outputs we can scope and review together.
Launch / growth
Production package, not loose tasks.
Review the agreed scope, playable build, release systems, and handoff at each milestone.
05Outputs
UnityCore
StoreReady
Decision guide
Compare the right next step before you spend.
The same buyer may need a prototype, implementation support, launch support, ASO, analytics, or LiveOps. This section helps route the enquiry to the strongest commercial path.
Decision 01
Request this scopeChoose this service when
Game owners who need to understand retention, revenue, level balance, onboarding, ads, and player behavior.
Decision 02
Prototype pathChoose prototype first when
The core loop, controls, store promise, or monetization model still needs proof before full production budget is committed.
Decision 03
Launch pathChoose launch support when
The build already exists and the main risk is Google Play readiness, ASO, analytics, monetization, privacy, screenshots, or rollout planning.
Launch / growth
Production flow that keeps the result visible.
The work moves from first scope to inspectable output, technical checks, and release readiness.
Define the decisions
We identify what the analytics must answer: retention, monetization, tutorial drop-off, level difficulty, ad timing, crashes, or store growth.
Map the events
We create clear event names, parameters, funnels, KPI definitions, and naming rules before implementation.
Connect SEO and leads
We align website contact events, Search Console queries, tool usage, and service page performance with commercial goals.
Review and improve
We use the data to guide updates, ASO changes, monetization tuning, LiveOps, and production priorities.
Service fit
Where this service applies
These points define the product stage, technical boundary, and client requirements this service is designed to address.
Fit 01
Connects game design decisions to measurable KPIs instead of generic vanity dashboards
Fit 02
Supports monetization, LiveOps, ASO, Search Console review, contact-event tracking, and launch planning
Fit 03
Useful before launch, during soft launch, after early user traffic arrives, or before a major update
Fit 04
Strongest when event names, funnel questions, and update decisions are defined before implementation begins
Fit 05
Pairs with revenue modeling and retention work when the team needs to decide what to fix first
Examples and resources
Public work and planning resources
Project pages show publicly inspectable work where available; tools and articles help clients understand scope before requesting an estimate.
Search Console and lead tracking plan
A practical SEO and conversion measurement plan for tracking queries, pages, events, leads, and content performance.
Mobile game retention strategies
Retention guidance for onboarding, rewards, LiveOps, ad timing, analytics, and post-launch updates.
Rewarded ads best practices
A guide to ad events, rewarded ad timing, frequency caps, ARPDAU, LTV, and retention-safe monetization.
Game LiveOps
Turn analytics findings into update calendars, missions, rewards, ASO refreshes, and post-launch priorities.
Buyer FAQ
Questions before starting
Review scope, handoff, platform, and delivery requirements before requesting an estimate.
Which analytics events should a mobile game track?
Most games should track onboarding, sessions, level start and fail, purchases, rewarded ads, interstitials, crashes, retention events, and key progression actions.
Can analytics help improve retention?
Yes. Analytics can reveal tutorial drop-off, confusing levels, weak rewards, ad fatigue, and points where players stop returning.
Should analytics be added before launch?
Yes. Adding analytics before launch makes early traffic useful and avoids guessing about retention, revenue, and gameplay problems.
Next service path
Related ways Vexil Logic can help
These routes help visitors continue from one specific service into the broader production offer.
Game LiveOps
Plan mobile game LiveOps with events, missions, updates, retention hooks, reward calendars, analytics, and post-launch content strategy.
Game Monetization
Plan mobile game monetization with Vexil Logic: rewarded ads, IAP, ad frequency, ARPDAU, and LTV modeling, with retention and player experience in mind.
Mobile Game Development
Outsource a complete Unity mobile game milestone covering product planning, gameplay, UI, QA, Android launch, and conditional iOS build support.
Service estimate
Ready to scope game analytics?
Send the current stage, target platform, reference games, timeline, and known blockers. The next step should be clear before production starts.